Uncovering Canadians’ Lack of Awareness Around Deathcare Expenses
Many Canadians underestimate the cost of deathcare, leaving families unprepared in a time when it matters most. In this thought-provoking episode of Digging Deep, host President and CEO Heather Kiteley and guest Daniel Baxter, Owner and Funeral Director of Maple Ridge Funeral Chapel in British Columbia, Canada, explore what this lack of awareness means for the deathcare sector and how you can help bridge the gap through proactive education and planning.
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